Over the next ten years, Nissan will deliver exciting, electrified vehicles and technological innovations while expanding its operations globally. The vision supports Nissan’s goal to be carbon neutral across the life cycle of its products by fiscal year 2050.
Accelerating electrified mobility with diverse choices and experiences
As a pioneer of electric vehicles (EVs), Nissan has democratized EVs and invested in building charging infrastructure and energy management. By placing electrification at the core of the company’s long-term strategy, Nissan Ambition 2030, the company aims to accelerate the electrification of its vehicle lineup and rate of technology innovation with investments of 2 trillion yen over the next five years.
Based on customer demands for a diverse range of exciting vehicles, Nissan will introduce 23 new electrified models, including 15 new EVs by fiscal year 2030 aiming for an electrification mix of more than 50% globally across the Nissan and INFINITI brands.
With the introduction of 20 new EV and e-POWER equipped models in the next five years, Nissan intends to increase its electrification sales mix across major markets by fiscal year 2026, including:
Europe by more than 75% of sale
Japan by more than 55% of sales
China by more than 40% of sales
The United States by 40% of EV sales in fiscal year 2030
“We are proud of our long track record of innovation, and of our role in delivering the EV revolution. With our new ambition, we continue to take the lead in accelerating the natural shift to EVs by creating customer pull through an attractive proposition by driving excitement, enabling adoption and creating a cleaner world,” said Nissan COO Ashwani Gupta.
Representing the next stage of Nissan’s electrified future, the company today also unveiled new concept cars that offer enhanced experiences through sophisticated technology packaging. Further details on these exciting concept cars are available on Nissan’s website.
Increasing accessibility and innovation in mobility
Nissan’s ambition is to support greater access to safe and exciting mobility. To make progress towards this, Nissan will continue to evolve its lithium-ion battery technologies and introduce cobalt-free technology to bring down the cost by 65% by fiscal year 2028.
Nissan aims to launch an EV with its proprietary all-solid-state batteries (ASSB) by fiscal year 2028 and ready a pilot plant in Yokohama as early as fiscal year 2024. With the introduction of breakthrough ASSB, Nissan will be able to expand its EV offerings across segments and offer more dynamic performance. By reducing charging time to one-third, ASSBs will make EVs more efficient and accessible. Further, Nissan expects ASSB to bring the cost of battery packs down to $75 per kWh by fiscal year 2028 and aims to bring it further down to $65 per kWh to achieve cost parity between EV and gasoline vehicles in the future.
Nissan aims to expand ProPILOT technology to over 2.5 million Nissan and INFINITI vehicles by fiscal year 2026. The company will also further develop its autonomous vehicle technologies, aiming to incorporate next generation LIDAR systems on virtually every new model by fiscal year 2030.
To meet the varying transportation needs of different countries, Nissan will collaborate with the most suitable partners to realize new mobility services for more efficient mobility in cities, as well as more sustainable mobility in rural areas.
Stay tuned to these pages for more exciting news about the future of Nissan and Nissan’s upcoming EV vehicle releases.
Please Note: The details of this article were accurate at the time it was written. Manufacturers may change the details of any vehicle’s specifications, at any time, without notice.
