Mazda states that they owe the past 100 years of success to the continued support of their customers, business partners, shareholders and fans all over the world, who have stuck with the automaker through thick and thin every step of the way.
Towards the next 100 years, Mazda says they will continue to strengthen co-creation and cooperation with all those who work with them and always remain true to our unique trait of “co-creating with others” placing people at the centre of their minds, constantly challenging themselves to create unique products, technologies, and experiences that YOU, the customer will love.
It was a defining moment for Mazda`s 100 years of history. When the three-wheeled truck manufacture challenged themselves to produce their first passenger car. Born in the 1960s, the R360 Coupe was Mazda`s first passenger car and can be said to be the origin of Mazda`s development philosophy. The R360 Coupe was revealed at Mazda`s first passenger motor-show stand decorated in red and white. A symbol of the dream and challenger spirit that Mazda`s predecessors put into this vehicle. Mazda commemorates 100 years with special edition models. A homage to the R360 Coupe, which played a role in Mazda’s historical transition. And a pledge to continue the inherited will to brighten people`s lives.
Dreams of People and Mazda
As life gradually became more prosperous, many people had the dream to own a car. Mazda also had a dream, to become an automobile manufacturer with the passion to enrich the lives of as many people as possible through car ownership. The R360 Coupe made the dreams of people and Mazda come true.
Origin of Mazda`s Development Philosophy
Mazda could realize an affordable price even while adopting a stylish coupe design and advanced technologies such as the 4-cylinder engine, new material like aluminium and magnesium, and an automatic transmission. The development philosophy of the R360 Coupe led to the way of thinking behind Skyactiv Technology and KODO Design, and is the origin of Mazda `s vision to provide all customers a safe and joyful car life.
In 1960, Mazda set up a booth in the passenger car pavilion at Japan Auto Show for the very first time. The R360 Coupe displayed at the stand had a special decoration. A unique two-tone colour combination, where the interior and exterior colours were coordinated. The passion and dreams of employees were reflected by this specially coordinated show car.
The upcoming 100th Anniversary Special Editions will adopt the red and white colour coordination, which best represents Mazda`s current design theme.
Founder`s will in the Corporate Mark
Special Edition models feature 100th Anniversary Special Logo hubcaps. This special logo overlays the current Mazda brand symbol atop the round “Industry” logo created when Toyo Kogyo* was first firmed. The design reflects the company`s desire – inherited from its founder – to contribute to the world through engineering and its determination to strive proudly toward the next 100 years. * Toyo Kogyo is the former company name of Mazda.
Mazda Motor Corporation has now announced its 100th Anniversary Special Edition series, which will go on sale first in Japan, followed by a staggered introduction to other markets around the world. Mazda Canada Inc. will provide details as it relates to the availability of these models in Canada at an appropriate time. Stay tuned to these pages for information as it becomes available.
Please Note: The details of this article were accurate at the time it was written. Manufacturers may change the details of any vehicle’s specifications, at any time, without notice.
