Pre-Delivery Personalization and New Colour (+video)
“‘One-size fits all’ fits no one,” says Sheryl Connelly, Ford’s chief futurist. “Consumers want personalized products, services and experiences. Mustang Mach-E’s Remote Vehicle Setup lets them customize their own profile before they ever slide into the driver’s seat, meaning every Mach-E can be unique.”
Create a profile, set navigation destinations, set climate control preferences and even choose a preferred drive experience. Remote Vehicle Setup configurations live in the cloud before the customer sends the profile to their Mustang Mach-E using their smartphone to apply the personalized settings.
Saving time in the setup process means customers can get driving as soon as they take delivery of their vehicle. When customers collect their new Mustang Mach-E from their Ford dealer, they simply send these personal settings to their vehicle from their smartphone. After sending their preferences to the vehicle, users can manage the features configured in Remote Vehicle Setup via the FordPassTM App or in their vehicle.
And as vehicle connectivity options continue to expand, so does the ability to have custom settings specific to driver preference.
“Our customers want to personalize their vehicles to meet their busy lives,” said Erika Raia, Ford global EV digital experience manager. “In our research, we found that 94 per cent of customers ranked navigation and finding charging locations as the top features that they would want to set up remotely. They want their new vehicle to be ‘theirs’ as soon as possible and this app lets them pre-set features and educate themselves about their Mustang Mach-E weeks before delivery – meaning less time adjusting settings and more time enjoying their new vehicle.”
Remote Vehicle Setup sends these settings to SYNC 4A – developed with significant contributions from Ford’s Connectivity and Innovation Centres – which uses machine learning to quickly learn drivers’ preferences and gets even better over time thanks to advanced over-the-air updates – including a planned update that allows for personalization of radio presets before delivery.
Place your order for the all-new Mustang Mach-E here. The all-electric Mustang starts hitting the streets in Canada near the end of the year.
Mustang Mach-E Update:
What’s in a colour? When it comes to orange, one of the most popular colours for Ford Mustang, a lot.
Ford is introducing Cyber Orange Metallic Tri-Coat for Mustang Mach-E GT – a bold, eye-catching premium exterior colour designed by the company’s colour and materials experts for those who want to turn heads twice.
“Mustang has always turned heads and Mustang Mach-E will be no exception,” said Dave Pericak, director, Ford Icons. “We can’t wait for Cyber Orange to hit the streets on Mustang Mach-E GT next year to fuel the passion of our orange Mustang fans.”
Cyber Orange and Dark Matter Gray join the list of colours for Mustang Mach-E GT with deliveries starting in late summer 2021. Mustang Mach-E GT is also available in Rapid Red Metallic Tinted Clearcoat, Star White Metallic Tri-Coat, Grabber Blue, Shadow Black, Iconic Silver and Space White.
“Cyber Orange says ‘look at me’,” said Janet Seymour, Mustang and Mustang Mach-E colour & materials design manager. “There’s a certain passion in Mustang customers who really want to show off their Mustang – especially those that look to make a bold statement.”
If you’re interested in test driving a 2021 Mustang Mach-E when stock arrives, please click the button below. Depending on current conditions, traditional test drives may not be available so we’ll contact you to discuss what is possible. Thank you in advance for your understanding and patience.
Please Note: The details of this article were accurate at the time it was written. Manufacturers may change the details of any vehicle’s specifications, at any time, without notice.
