IMk Concept EV

November 2019

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IMk Concept EV
Targeting Fashionable Urban Commuters (+video)

The 100% electric IMk concept hints at the new direction of Nissan’s design language and how it helps bring to life Nissan Intelligent Mobility – the brand’s vision for changing how vehicles are powered, driven and connected to society.

Equipped with the latest ProPILOT advanced driver assistance technologies and seamless connectivity features, the IMk provides a glimpse of how urban-oriented cars may look and feel in the near future.

“As a small EV for a new era, the Nissan IMk is designed to be at home in sophisticated cityscapes as much as in traditional Japanese towns,” said Satoru Tai, executive design director at Nissan. “The IMk fuses a modern, clean look, driven by its Japanese heritage, with cutting-edge EV technology. Unconstrained by conventional concepts of the kei car segment, its design is interwoven with Japanese culture. It’s a luxury small EV that I hope a lot of customers are going to drive.”

The IMk’s looks and proportions reflect a minimal aesthetic, drawing on Nissan’s new design philosophy, called Timeless Japanese Futurism. Adopting the simplistic nature of traditional Japanese design, the exterior is characterized by flowing lines. Carefully applied Japanese motifs add refinement and intrigue. Dipped in an Akagane paint scheme – reflecting a reddish copper colour – the concept pays homage to artisans who formed copper into functional works of art.

The Nissan IMk concept’s cabin is a new type of “room” that exudes the nature of a cafe or lounge. The bench-style seat, with a dimpled texture, promotes a relaxing, welcome space that gives the impression of sitting on a floating cloud. The dashboard and sections of the doors are upholstered with light tonal materials, adding to the cozy atmosphere. Akagane-coloured accents along the instrument panel, doors and steering wheel add brightness to the interior and a premium feel to the vehicle as a whole.

Other than the start button and shifter, the IMk’s thin dashboard is void of physical controls. Powering up the IMk reveals cabin comfort controls and settings with soft glowing icons within the Akagane trim.

Important driving information, such as vehicle speed and navigation directions, appear in “midair” by way of a bezel-less prism display. Customized information is communicated to the driver via holographic displays. Interior accent lighting mimics the prism display’s colour scheme, depending on the displayed content. When using the touch-sensitive surface – for example, when swiping while viewing a map – a touch of whimsy is displayed in the form of a flock of birds flying across it. A careful eye will even notice a faint bird pattern across the prism, hinting at how this display can come to life. This is just one way the IMk provides a level of interactivity and personalization, adding excitement to the driving experience.

Just as popular cafes and lounges offer free Wi-Fi to keep customers connected, the IMk keeps occupants constantly and seamlessly plugged in with the latest connectivity technology.

A driver can link to the car with a smartphone to authenticate their identity, automatically apply personal settings – such as seat position, interior lighting and climate controls – and plan their commute.

While on the trip, occupants can enjoy Nissan’s Invisible-to-Visible (I2V) technology. Merging information from sensors outside and inside the vehicle with data from the cloud, I2V technology can track the vehicle’s immediate surroundings and anticipate what’s ahead, even showing what’s behind a building or around the corner. Guidance is given in an interactive, human-like way, including via an avatar that appears inside the car.

Stay tuned to these pages for more information on Nissan’s Intelligent Mobility prototypes and new technologies.

Published by DrivingSuccess.ca® on behalf of Brasso Nissan
Includes copyrighted material of DrivingSuccess.ca® and its suppliers.